Beyoncé and Topshop collab to bring you Ivy Park
Last Thursday saw the launch of Beyoncé and Topshop’s latest venture, Ivy Park.
|Ivy Park – logo t-shirt|
With the reference to Beyoncé’s daughter,
Blue Ivy, within the name, Ivy Park is a fitness / sportswear inspired line
offering technical gear for the gym, but also items that can be worn
TECHNICAL INNOVATION. CREATING A NEW KIND OF PERFORMANCE WEAR: MODERN
ESSENTIALS FOR BOTH ON AND OFF THE FIELD.”
collection features bold bring colours, but has a mostly monochromatic feel to
it. From, the baseball caps, to the sports bras, and casual parkas, there is
something for everyone. Whether in ‘on or off the field’.