CHANEL N°5 L’EAU & COLLECTION LE MAT
For the first time in the fashion house’s history, the legendary Chanel N°5 fragrance has been redesigned in red, a limited-edition bottle which is on sale now
Known for its clean rectangular clear glass bottle with a facetted stopper and minimalist branding, the look of Chanel N°5 is as distinctive as its scent. Now, for Christmas 2018, it comes cloaked in red, marking the brand’s first ever alteration of its iconic packaging.
Why? Besides pleasing collectors and fragrance fans, plus Christmas shoppers looking for true festive feels, red holds special meaning for the house of Chanel. It’s “the colour of life, the colour of blood,” said the late Gabrielle Chanel.
The team from Chanel UK and Brown Thomas hosted the masterclass introducing LE MAT DE CHANEL RANGE and the Chanel N°5 limited-edition fragrance. Pica pushes matte to the extreme with makeup for lips, eyes, cheeks and nails with matching packaging. By exploring the limits of the unique texture, she creates a powerful and audacious new collection for a total matte look.
LIQUID MATTE LIP COLOUR BLURRED EFFECT
ROUGE ALLURE LIQUID POWDER – A matte liquid lip colour in vibrant shades, combining innovation and sensoriality. A long-wearing powdery matte finish with an unparalleled blurring effect on the lips. An unprecedented creamy and powdery second-skin texture that glides when applied and softens lips for a sensation of comfort. An integrated foam applicator leaves a thin film on the lips for a light to intense blurred makeup result. With or without a mirror, the result is impeccable. Comes in a supple on-the-go packaging with a “velvet” feel. Colourful, it instantly reveals the shade.
• A combination of softening oils for a velvety second-skin texture that melts onto the lips when applied.
• Pure, ultra-thin and highly concentrated pigments that deliver intense shades while ensuring a soft, fine texture.
• A transparent oil that ensures optimised pigment dispersion for bright, vivid colours.
ROUGE ALLURE VELVET EXTRÊME
INTENSE MATTE LIP COLOUR – CHANEL pushes the boundaries of matte with ROUGE ALLURE VELVET EXTRÊME. An elegant and sophisticated lipstick with an extremely matte second-skin finish. Its innovative texture offers an extra-matte makeup result with intense and long-wear colour (8 hours*). It leaves lips soft and moisturised. The iconic ROUGE ALLURE packaging is reinvented in matte black. Matte has never had such allure. *Clinical evaluation of a panel of 20 women.
• A combination of natural rice powder and magnesia for an extra-matte finish and softening, smoothing action on the lips.
• Pure, ultra-thin and highly concentrated pigments that deliver intense colour.
• A unique antioxidant complex composed of an extract of matcha green tea butter, sweet almond oil, sappan wood and Vitamin E to reveal radiant colour and protect lips from external aggression.
ROUGE ALLURE INK
MATTE LIQUID LIP COLOUR – ROUGE ALLURE INK. A matte liquid lip colour. An intense and luminous ink. With its fine and dense pigments, it instantly and weightlessly fuses with the lips for a long-lasting result (8 hrs*). The daring allure that never goes unnoticed. * CLINICAL EVALUATION OF A PANEL OF 23 WOMEN.
A second-skin texture thanks to a fine, melt-away formula composed of a unique wax (ensuring softness, suppleness and a velvety feel), jojoba oil (delivering comfort, hydration and protection) and active ingredients (sappan wood, matcha green tea, sweet almond oil, Vitamin E derivative). Apply directly to the lips with the applicator. For improved intensity and hold, apply LE CRAYON LÈVRES before using ROUGE ALLURE INK.
LE ROUGE CRAYON DE COULEUR
JUMBO LONGWEAR LIP CRAYON – LE ROUGE CRAYON DE COULEUR by CHANEL simplifies makeup rules. Its easy-to-carry, jumbo on-the-go format allows you to have fun and apply colour in a single stroke at any time. Its retractable tip twists easily to reveal bright, satiny and ultra-intense colours. A long-lasting, comfortable formula that lasts for over 4 hrs* after the first application. May the art of colour become a playing field. *Self-assessment by a panel of 20 women.
LE ROUGE CRAYON DE COULEUR by CHANEL glides on evenly and melts onto the lips with its fine, non-sticky texture. Enriched with film-forming agents and a high concentration of pure pigments, its formula guarantees long lasting hold and an intensely colourful and satiny result. Twist to reveal the retractable tip and apply colour in a single stroke. Use the tip of the pencil to trace the lip contour, then colour in the lips with the flat part. For more ways to play, use LE ROUGE CRAYON DE COULEUR on the cheeks as blush
NAIL COLOUR – A shiny, high-coverage nail polish that remains gentle on the nails. A thin brush for precise application. An ergonomic cap for easy use. No-spill bottle, even when turned on its side. A bioceramic-based active ingredient, phycocoral, delivers calcium, iron, zinc and magnesium to the nails to strengthen them. Ceramides to help hydrate the nails. A high concentration of pigments and/or pearlescent pigments for an intense lacquered result. A formula enriched with a cotton-derived resin for a sheer, shiny and resilient coat of colour. Formulation free of toluene, formaldehyde, dibutyl phthalate (DBP) and camphor.
LUMINOUS INTENSE LIP COLOUR – A vibrant and luminous lipstick. An ultra-fine, melt-away and second-skin texture, a palette of intense shades. A bold and daring style. Result: deep, radiant and satiny makeup. Perfect wear from the very first stroke. A colour-enhancing formula:
- A high concentration of ultra-thin pigments for intense shades from the very first stroke.
- A blend of green tea, sweet almond oil and an adherent ester for long wear and optimal protection of colours.
- Sweet almond oil, sappan wood and green tea for smoothed, moisturised and protected lips.
Apply directly to the lips. For perfectly defined lips, wear ROUGE ALLURE with a line of LE CRAYON LÈVRES in the same shade. Then, apply the lipstick with the brush of the pencil.
All available at https://www.brownthomas.com/brands/chanel/
Thanks to the team for a wonderful event…we look forward the next new launch.
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