Showcase Ireland – New brands striving for sustainability
Sustainability isn’t just a buzzword it’s a real tangible trend as informed consumers demand greater transparency from brands when it comes to the sourcing (and disposal) of their raw materials and their production methods. There’s a growing desire for authentic products that are made locally with as little negative impact on the environment as possible – whether that is through the use of materials such as wind-fallen or salvaged wood, organic raw ingredients or recycled and biodegradable packaging.