New Zealand Winegrowers launches Independent Retail Promotion to Attend Pinot Noir 2021

During this April and May, New Zealand Winegrowers are offering independent retailers across the United Kingdom & Republic of Ireland the chance to win one of three amazing trips to the greatest Pinot event on the planet.

Held just once every four years, the three-day celebration attracts an eclectic mix of Pinot Noir lovers to New Zealand from every corner of the globe.  Furthermore there will be an opportunity to take part in an unforgettable wine experience, discovering the regions, varieties, landscapes and personalities that make New Zealand wine so distinctly New Zealand.

To be in to win, participating retailers need to run a stand-out New Zealand promotion with the simple aim to showcase New Zealand’s diversity for at least two weeks during April and May 2020. Entry is free but to be eligible, retailers must list at least six different New Zealand wines from at least three different varieties or regions of New Zealand, including at least one Pinot Noir.  A panel of independent judges will be looking for fresh, creative campaigns that educate consumers and raise awareness of the diversity of New Zealand wine. The winners will be awarded based on creativity and effectiveness of your campaign, as well as an uplift in sales.

“We are delighted to bring back our popular Independent Retailers promotion and by offering such an exclusive prize, we hope many independent retailers will get involved,” said Chris Stroud, New Zealand Winegrowers Marketing Manager for Europe.

“This is a fantastic opportunity for retailers to increase their New Zealand range and add value to their business.”

New Zealand Winegrowers can assist with digital imagery and information and limited POS.

For further information and Terms & Conditions, please visit

Registrations are now open – interested retailers should email by Friday 27 March 2020 to register.

Sean Mitchell

Author at Pynck

You may also like...

Share This