Irish Beauty – Latest Irish Beauty & ABT newsletter is here!

Irish Beauty - Latest Irish Beauty & ABT newsletter is here!


As we continue to prepare for beauty and hair salons and spas returning to work in just over 8 weeks’ time, ABT and Irish Beauty are working on our comprehensive ‘back to work’ guide. We’re collaborating with industry figures to ensure we can provide members and readers with the most up-to-date and accurate information from the Government.

As a regular Irish Beauty reader and/or ABT member, you’ll receive your free copy via your inbox soon, plus we’ll also publish this online at and provide links via our social media accounts to make the information as accessible as possible.

We know from talking to our ABT members and readers that salon owners want to do things properly, follow all of the guidance available and ensure the health and safety of their clients and staff.

But I know it’s frustrating having to wait until Phase 4 for businesses to open, and it’s tempting to think the rules can be bent to offer the odd treatment or hair cut to clients desperate for your services. However, to prevent a second wave of Covid-19 infection, it’s vital that you continue to follow the national guidance and do not open your salon or treat clients in yours or your clients’ homes until the right provisions are in place and it is deemed safe to do so.

What you can do now is let clients know that 20th July is the date you are working towards reopening, and use social media and digital marketing to reassure them that you will be following the recommended industry and government guidance and that their visit to you will be made as safe as possible.

And visit the Irish Beauty website and follow our social media channels for the latest updates as we receive them, and of course we’ll continue to communicate with you by email once we’re sure we have all the information you need to comply with government guidelines.

Best wishes,

Melissa Dennis-Casement
Editor – Irish Beauty

PS: Don’t forget the ABT team are on hand for your membership renewals ahead of re-opening – join online or talk to the team via Live Chat at

Irish Beauty - Latest Irish Beauty & ABT newsletter is here!

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