We Are Egg – A Revolutionary New Concept Store In Cape Town With A 2020 Twist In Its Tale

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Surely shopping in-store should be a thing of magic and exhilaration, not a drag? In our future world there’s no doubt retail has some serious soul searching to do. Traditional shopping as we know it needs a comprehensive makeover to lure back the armchair shopper. While touchy-feely retail experiences have been mothballed over the past year there’s been a monumental shift in shoppers’ expectations.

A highway to high fashion under egg-shaped arches