Tranoï June Event 21 – ATLAL FROM GALBI

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atlalfromgalbi is a fashion label created with the word « Galbi », which means « Heart » in Arabic.

French-Algerian designer Lilia Yasmin grew up in Paris and spent most of her studies abroad in Italia & United States always keeping with her its Algerian culture through music, cinema, arts and literature.

This multiculturalism inspired her to launch atlal a fashion label directed by the roots.

While working at Louis Vuitton for Virgil Abloh men’s collection in the strategic department, and lately for Balenciaga the designer launch her first collection in 2019 with a read-to-wear edition and a couture edition with handmade silky pieces inspired by Algerian traditional clothes always mixing with a streetwear look.

The brand atlal aimed to be able to create a world tinged with minimalism and modernity while paying homage to the authenticity, the uniqueness, but also to the amazing artistic dynamic that animates our World Heritage.

The Spring Summer Collection is named UTOPIA 62. UTOPIA 62 is inspired by the 1960-1970’s for its colours and its quest of Freedom.

This collection fantasizes a world in which each individuals would have chosen for its freedom.

From this dream, stems a wardrobe combining retro inspirations with spoonflower and cashmere prints in silk called the ‘The Utopia print’. The flower print, a staple element in fashion, is used as an occurring metaphor for diversity.

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