Top Trends in Swimwear for Men and Women

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What do you want in swimwear? Show it all off bikinis? Cover it all up modest skirted swimsuits? Classic? Wild? Sexy va-va-voom, or sophisticated and chic? So many choices; which styles speak to you?

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Women’s bikinis by Luli Fama. Men’s swim briefs by Vilebrequin.

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This flower bedecked bikini by top luxury swimmer brand Luli Fama qualifies for both the Va and Voom! Definitely fits into the “all-eyes-on-you” category. A garden of earthly delights.

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Drawstring bandeau bikini top with Brazilian bottom. Luli Fama.

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Luli Fama. Classic halter bikini in must-have magenta.

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The silhouettes for bikinis are endless. Luli Fama.

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Polka dots are always in style. Luli Fama.

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Luli Fama. Bikini with tiny matching sarong.

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Ruffled top with high waist, cut-out bottom. Luli Fama.

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Pink gingham with ruffle trim. Luli Fama.

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Sexy lace-up maillot. Luli Fama.

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Bikini top accented with pom-poms. Luli Fama.

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Laced top and bottom bikini. Luli Fama.

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Underwire bikini tops are a popular silhouette for summer. Luli Fama.

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Luli Fama swimsuits are all about drama and more than a touch of luxe decadence.

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Nike full coverage modest swimwear.

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Nike modest full coverage swim set with head covering, tunic and leggings.

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Classic Versace print trunks for men.

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Greca border swim shorts by Versace.

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Reversible pool top with coordinating swim trunks for men. Versace.

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Chain pinstripe swim briefs by Versace. Bikinis for women, bikinis for men. This is an equal opportunity swimwear article.

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Vilebrequin is a French luxury brand specializing in swimwear for both men and women.

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Retro print from 1984. Rashguard long sleeve swimsuit by Vilebrequin.

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Embroidered turtles on men’s swim trunks, limited edition. Vilebrequin.

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Women’s bathing cap. What’s old is new and totally adorable. Vilebrequin.

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Vilebrequin men’s trunks in a retro wave graphic pattern.

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Nautilus tie dye pattern men’s swim trunks. Vilebrequin has a mind-boggling assortment of prints to choose from.

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Luxury Brazilian swimwear brand Agua de Coco crafts artistically designed swimwear for men, women and children. Chic one piece color block suit.

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Orchid appliqué over mesh one piece. Agua de Coco.

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Attractive foliage print one piece swimsuit. Agua de Coco.

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Side tie Kelly green bikini. Aqua de Coco.

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GIGI C is a Southern California mother/daughter brand. Cropped surf jacket with bikini bottom.

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Cut-outs continue to trend in fashion apparel as well as swimwear. GIGI C.

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GIGI C faux leather surfsuit.

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Lavender one piece. GIGI C.

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Striking cut out maillet with plunging neckline. GIGI C.

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Sweet skirted swimsuit by Gottex.

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Gottex creates modest, full coverage swimsuits as well as bikinis and cover-ups.

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Square neck one piece with graphic detail in rich burgundy. Gottex.

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Gottex is a top swimwear brand, founded in 1956. One piece halter swimsuit with intricate bronze beading.

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Cult Gaia. A definite “wow” in the swimwear category.

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Cult Gaia is a luxury lifestyle brand with a focus on nature and art. Resort knit ensemble accessorized with rhinestone handbag.

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Beaded butterfly top. Cult Gaia.

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Crochet bikini top. Cult Gaia.

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Lovely hombre stripe cover-up. Cult Gaia.

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From beach to boardwalk, platforms by Cult Gaia.

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Fabulous Keshi pearl jewelry by Cult Gaia.

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What to put on after you wash off the salt from the ocean and get dressed for the evening party? Cult Gaia.

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From Ôdabaïa’s selection of echo conscious sustainable swimwear. This striking one shoulder swimsuit is by Watercult.

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Ôdabaïa’s one sleeve floral bikini.

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Leading Brazilian design Lenny Niemeyer’s stylish and elegant plunge one piece.

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Tailored swim ensemble. Lenny Niemeyer.

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Swimwear as an art form. Lenny Niemeyer.

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Bejeweled bikini. Lenny Niemeyer.

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Charming ruffled one piece with elegant cut-outs, by leading swimwear brand Zimmermann.

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Pretty florals, ruffles and cut-outs are signature Zimmermann elements.

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Zimmermann features a wide assortment of resort wear.

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Sophisticated corset style maillet. Zimmermann.

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Ruffled and tied bikini. Zimmermann. Watch the Zimmermann Summer 2022 video here.

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UV Skinz brand sells UV protective swimwear and beach apparel for the entire family.

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Cropped jacket, beach shirt and shorts protect you from the sun’s rays. UV Skinz.

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Dolce & Gabbana, always dramatic.

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Men’s leopard swim briefs. Dolce & Gabbana.

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Viva Italia! Dolce & Gabbana.


Diane Weisbeck

Diane Weisbeck is a native New Yorker. A luxury lifestyle content writer, Diane was a retail buyer for Lord & Taylor’s flagship store, a product design/developer for Saks Fifth Avenue’s corporate office and a Director of Retail for major museums and high end retailers. She assists global luxury brands with their marketing and brand strategies and is also a Fair Trade corporate art consultant.

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