Rosé Wine by Kylie Minogue launches in Ireland
Another celebrity wine project has just arrived on Irish shelves. Kylie Minogue in association with Benchmark Drinks has just released a brand new French Rosé brand. . Benchmark have a good track record with these projects, they have collaborated with cricket sports-star, Sir Ian Botham to develop his successful wine project. Benchmark Drinks, is headed by Paul Schaafsma, a well known figure from global wine trade who previously worked with McGuigan and was CEO of Accolade Wines.
The launch of the wine on May 28th (coincidentially Kylie’s birthday), just as summer arrives couldn’t happen at a better time. Kylie Minogue Rosé is made from a blend of Carignan and Cabernet Sauvignon. With its distinctive long neck curved bottle and pearl capsule and of course the celebrity connection, this Rosé is guaranteed to walk off the shelf this summer.
With an RRP of €12.99 the wine is currently available on www.WinesofTheWorld.ie or in any Carry Out Off Licence nationwide.
For more information visit www.kylieminoguewines.com
Kylie Minogue Rosé will be distributed in Ireland by Barry & Fitzwilliam
Contact: Kate Barry kate.barry@BandF.ie