London Fashion Week Beauty Looks

London Fashion Week 2021 saw with it kaleidoscopic colours, cutting edge fashion, and some exceptional beauty looks that you can recreate whether it’s for the runway or running for the bus.

First up is Paul & Joe. The collection touched upon themes of climate change and social justice so the cloud and rainbow motifs were the perfect touch. They injected colour which perfectly harmonised with the 60s/70s inspired collection and gave us major Euphoria vibes.

If you want to recreate the look yourself, you can use the Immensity Palette by Sample Beauty and apply with a compact brush to your lid and around. You can then dip a finer brush in white shadow and trace to clean up the lines. Add more or little water depending on the intensity of colour you are looking for. Equally, you can use face paint if you prefer! Add glitter for extra flair.


However, if you want to just dip your toe in with bright eye shadow you can try Glossier’s  Skywash which comes in a range of colours to experiment with!

Next up on the list is Eftychia’s twist on a smoky eye. The grundgy, smudged, elongated liner intensified the chic, sharp lines of the collection to give that effortless cool girl look. It was the perfect addition to the dark academia tailoring of the collection and we are going to show you how you can recreate it!

Despite the dramatic look of the eyeliner, Eftychia went for a softer touch with brown liner and shadow to create the dynamic effect. The Charlotte Tilbury eyeliner in the shade Pillow Talk would be the perfect base to draw the initial shape and direction of where you want the eyeliner to be. Once you are happy with the line, you can begin to smudge it out with your finger – Pynck hot tip, be gentle with this step as the skin around your eyes is delicate.

Then take an eye shadow palette and choose either a dark brown or black depending on how intense you want the look to be. Either with your finger or with a small smudging brush and begin to draw out the line. Keep adding with the brush and mixing dark colours with warmer burnt orange colours for the full look!

Finally, we have Supriya Lele’s gorgeous goth look of dark cherry lipgloss and wet hair.

The key is the lips so keep the rest of the make-up neutral with concealer and a touch of  mascara on the eyes to give the lips and the hair full impact. Then try Charlotte Tilbury’s  K.I.S.S.I.N.G lipstick in Night Crimson. However, to get the full glossy look try adding on either  plain lip gloss or to intensify the colour you can use Glossier’s Ultralip in shade Ember for full  glossy goth.

For the wet look hair, try Ouai Hair pomade. Squeeze out a pea sized amount and work through  your hair from the tips to the ends to give the defined texture and buildable wet look.

And that is a wrap on  some of Pynck’s of  the  beauty looks from London Fashion Week 2021!

Sarah Cameron

Author and Social Media Correspondent

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