AW Catwalk Hair Trends
Autumn/Winter 2023/24 brings exciting hair, makeup, and color trends that promise to inspire commercial applications and product development across the beauty industry. Here’s a breakdown of the key hair trends and takeaways:
This season is all about mixing textures and finishes, with massive curls and unprocessed waves counteracting ultra-sleek shaping. Meanwhile, shaggy and dishevelled appearances clash with precise, geometric cutting. Fairytale aesthetics are used to explore colour and play while additional rising dark and grungy elements are also explored.
Mystique of a Fairy Tale
Ribbons, transparent 3D-printed flowers, and sculptural, intricate braids are braided together. Large feathery pieces contribute to the fascinating edge, while biodegradable iridescent glitter and raindrop-shaped crystal embellishments are strewn throughout the design.
Wet Grunge
Disorganised and tangled hair has a grunge appeal that is accentuated by its filthy and wet-looking finish. Wet, pulled-back hair smoothly dangles below the neck or is divided into razor-sharp parts across the forehead. Hair sweeps across the face and drapes down in an untidy and heavy manner.
Slick Back Look
This season, which leans towards a more opulent and sophisticated look, hyper-sleek hair is also essential. Low buns are essential to this, and flawlessly silky and smooth scalps are given intrigue by delicate, artistic twists or unexpected geometric partings.
Jagged Edges
A popular trend is razor-sharp fringing, which is defined by its rough and jagged edges. The full length of the fringe is finished bluntly, or the edges are smoothed for a cleaner look.
90s Curtain Bangs
Some of the popular models this season are sporting 90s curtains with angular hair styling. Sharp and abrupt symmetrical face-framing cuts that descend from well-defined centre partings are seen. Longer variants, on the other hand, experiment with greater structure and dimension, while smooth movement and natural waves show a more relaxed approach.
Modern Mullet
Some of the popular models this season are sporting 90s curtains with angular hair styling. Sharp and abrupt symmetrical face-framing cuts that descend from well-defined centre partings are seen. Longer variants, on the other hand, experiment with greater structure and dimension, while smooth movement and natural waves show a more relaxed approach.
Superior Box Braid
Some of the popular models this season are sporting 90s curtains with angular hair styling. Sharp and abrupt symmetrical face-framing cuts that descend from well-defined centre partings are seen. Longer variants, on the other hand, experiment with greater structure and dimension, while smooth movement and natural waves show a more relaxed approach.
Wet Look Curls
For A/W 23/24, tight, bouncy curls with a glossy, high-shine finish are trendy. Longer curls look with greater volume at the roots, while shorter styles highlight ripple-effect textures along the scalp and mix into ringlets.
Beachy Imaginative Waves
This season’s beachy aesthetic can be seen in the soft, whimsical waves, which are created by wind-blown airy waves and mermaid-style crimps. It’s important to leave frizzy textures and flyaway hairs intact, and to have an uneven finish.
Natural Hair
Additionally, natural texture is dominant through large afros and thick curls. A laid-back aesthetic is embraced, with rough edges and irregular circular shapes. Although a few shorter, denser natural afros made an impression, the trend for A/W 23/24 is bigger is better.
